The task was to bring the latest innovation from claro products GmbH to life through a stop-motion animation. The fully biodegradable product is delivered in a CO2-neutral way through the Austrian postal service. The unique selling point of the product, namely its convenience and user-friendliness, was to be emphasized.
The result is a dynamically animated clip that presents the product in its best light. The haptic experience highlights the special grass packaging and the sustainable mission of the claro brand.